Opening Paragraphs - Representation and audience questions

Representation: 
Opening paragraph relevant to the representation of gender

The media is the most persuasive and most powerful influence that changed how we perceive men and women. Both Men and Women are represented differently throughout a range of media texts, whether it's a magazine or a video all forms of media communicate images of both gender's in an unrealistic way. I will talk about three different ways that gender is represented or how its represented. Firstly the media is constructed to institute messages into our minds by encoding their own beliefs into the media texts. Secondly the media sets high expectations for both men and women so causes both the struggle with body image and lastly women are often under-represented which falsely implies that men are more powerful which may be partly down to the dominant ideology.

Audience:
Opening paragraph relevant to a question about audience.

Explore, with examples, how audiences may respond differently to the same media text?
The aim of all media texts is to target a specific audience, however audiences don't all act the same way, audiences are made up of individuals who respond differently to the same media texts due to a range of factors. Some factors are Gender, age, ethnicity, culture and experiences. It can also be dependent on their upbringing. However audiences may also react differently due to their uses and gratifications. Audiences may be attracted to media texts due to the attempt to find their own personal identity, to find out information, or for entertainment.